Beauty Behind the Madness
The album was executive produced by the Weeknd, DaHeala and Illangelo, and includes production from Kanye West, Stephan Moccio, Ben Billions, DannyBoyStyles, Max Martin, and Ali Payami, among others.He appeared on the soundtrack to The Hunger Games: Catching Fire (2013) on the song "Devil May Cry" and as a featured artist on Sia and Diplo's single "Elastic Heart".[8] Beauty Behind the Madness has been described by critics as a noticeable shift from the Weeknd's alternative R&B background to a more mainstream pop-oriented sound; with some of his original elements remaining intact.[9][10] In addition to its alt-R&B[11] and pop sonics,[12] Beauty Behind the Madness incorporates elements of disco,[13] funk,[14] soul,[15] art rock,[16] blues,[17] and trap.[5] The third single, "Can't Feel My Face", was released on June 8, 2015, following the performance of the song by the Weeknd at Apple Worldwide Developers Conference on the same day.said, "Beauty Behind the Madness proves that the Weeknd can thrive in the mainstream, and while the lyrics aren't overtly profound, he's proven that he is more versatile than previously thought, which is perhaps of greater importance at this stage in his career".In the middle of those two poles lies a series of bass-heavy throb-and-moan blasts with the signature oddness (shape-shifting melodies, twitchy percussion) that makes the Weeknd a compelling artist".[13] Jon Dolan of Rolling Stone said, "If the sound has widened and even brightened in spots, the Weeknd still rocks a serious Eeyore vibe for much of Beauty Behind the Madness".[19] Harley Brown of Spin said, "Beauty Behind the Madness is front-loaded with fresh directions for the Weeknd that achieve the impossible: make it sound like he's actually enjoying himself".[11] Helen Brown of The Daily Telegraph said, ""Real Life" builds up to a pitch of doomed drama from a corrosive slash of guitar as Tesfaye confides that even his "Mama called me destructive".But Ed Sheeran fails to rescue him on the tedious "Dark Times" and Lana Del Rey—who ought to be his perfect partner in pop-noir—adds nothing but a bored spritz of vocal perfume to the lethargic "Prisoner"".[35] Andy Gill of The Independent said, "Beauty Behind the Madness leaves one feeling just as estranged from Abel Tesfaye's depraved character as previous releases boasting less adhesive tunes".