Radio format
[1] A radio format aims to reach a more or less specific audience according to a certain type of programming, which can be thematic or general, more informative or more musical, among other possibilities.[citation needed] However, the United States witnessed the growing strengthening of television over the radio as the major mass media in the country by the late 1940s.[2] American television had more financial resources to produce generalist programs that provoked the migration of countless talents from radio networks to the new medium.[6] In some countries such as the UK, licences to broadcast on radio frequencies are regulated by the government, and may take account of social and cultural factors including format type, local content, and language, as well as the price available to pay for the spectrum use.This may be done to ensure a balance of available public content in each area, and in particular to enable non-profit local community radio to exist alongside larger and richer national companies.