Joe Seddon
[3] Seddon was born in Leeds, West Yorkshire in June 1997, and was raised in a single-parent family by his mother, Catherine, who works as a speech therapist in the National Health Service.[4] He grew up in Morley, a post-industrial town in West Yorkshire whose woollen industry experienced significant economic decline in the late 20th century.[11] Seddon was ultimately successful in receiving a place to study Philosophy, Politics, and Economics (PPE) at Mansfield College, University of Oxford, and graduated in 2018 with first class honours.[13] Notably, during Seddon’s final year at Oxford, not a single student from his home constituency of Morley & Outwood was admitted to study at the university.Alongside his university studies, Seddon was an occasional contributor to The Daily Telegraph, where he wrote articles about reforming Britain's higher education system.[26] Zero Gravity aims to increase social mobility by developing technology to identify low-income students and provide them with personalised support to win places at UK universities, including Oxbridge and the Russell Group.