Yves Saint Laurent (fashion house)
In an attempt to democratize fashion, YSL began producing ready-to-wear in 1966, with its launch of Rive Gauche, and is considered to be the first to popularize the concept.[9] Saint Laurent's muses included Loulou de La Falaise, Betty Catroux, Talitha Pol-Getty, Catherine Deneuve and Laetitia Casta.[13] In 1997, Pierre Bergé appointed Hedi Slimane as collections and art director and relaunched Rive Gauche Homme.[20] In 2012, Kering announced Hedi Slimane would return to the brand, replacing Stefano Pilati as creative director for YSL.[23] "Yves Saint Laurent" and the YSL vertical monogram logo would remain for accessories and its L'Oréal-owned cosmetics line.[29] In July 2020, Rosé, a Korean-New Zealand singer-songwriter, was named the first-ever global ambassador of Yves Saint Laurent.[39] The company was ordered to remove two posters from this campaign by the French Advertising Standards Authority (ARPP),[40][41] which ruled them "degrading".
Midtown ManhattanTrade nameSubsidiaryFashionYves Saint LaurentPierre BergéAnthony Vaccarellocreative directorParentKeringfashion househaute coutureready-to-wearL'OréalMatisse'sLa Blouse RoumaineA. M. CassandrebeatnikLe SmokingChinese clothingPop ArtBallets RussesPicassoLoulou de La FalaiseBetty CatrouxTalitha Pol-GettyCatherine DeneuveLaetitia CastaPiet MondrianSanofiHedi SlimaneDior HommeTom FordFashion MuseumSan FranciscoNew YorkMadison AvenueChicagoOak StreetStefano PilatiLos AngelesCharlotte GainsbourgSerge GainsbourgJane Birkinproduction companyPedro AlmodóvarStrange Way of LifeJean-Luc Godard2023 Cannes Film FestivalDavid CronenbergThe ShroudsPaolo SorrentinoParthenopeJacques AudiardEmilia PérezOscar nomination97th Academy AwardsJury Prize2024 Cannes Film FestivalAnny DupereyStaviskyHenri MatisseFernand LégerGeorges BraqueVincent van GoghPierre BonnardFranceBritish VogueAlicia DrakeFashionUnitedBBC NewsGuccio GucciCristóbal BalenciagaAldo GucciMaurizio GucciPaolo GucciRodolfo GucciAlessandro MichelePatricia GucciAlexander McQueenBalenciagaBottega VenetaBoucheronDoccia porcelainL'Oréal ProfessionnelCarol's DaughterKérastaseRedkenPureologyShu Uemura Art of HairL'Oréal ParisGarnierMaybelline New YorkNYX Professional MakeupLancômeBiothermClarisonicGuy LarocheKiehl'sHelena RubinsteinMaison Martin MargielaShu UemuraUrban DecayYSL BeautéGiorgio Armani Parfums and CosmeticsCacharel cosmeticsRalph Lauren FragrancesDiesel FragrancesPaloma Picasso fragrancesViktor & RolfRoger & GalletGaldermaThe Body ShopFrançois PinaultFrançois-Henri PinaultPatricia BarbizetSaint LaurentBrioniQeelinPomellatoChristopher KaneTomas MaierLindbergMaui JimValentinoKering Foundation