WILD Foundation
One of their most notable conservation efforts prior to forming the WILD Foundation was called "Operation Rhino", the apartheid government's attempt to save the white rhinoceros from extinction in the 1960s.Laurens van der Post worked closely with Player in the early days of WILD and was a founding member of the board of directors, serving until 1987.For six years until about 2010, WILD and iLCP partnered with the cement company Cemex to produce a book series about such topics as biodiversity, the human footprint, transboundary conservation and climate change.World leaders, such as Mexico's President Felipe Calderón (2009), Norway's Prime Minister Gro Harlem Brundtland (1987), Australia's Prime Minister Malcolm Fraser (1980); notable people such as Jane Goodall and Sylvia Earle, Iain Douglas-Hamilton, Thor Heyerdahl, Wangari Maathai, Mario Molina; tribal and community leaders such as Tashka Yawanawa, Oren Lyons, Maqgubu Ntombela; the heads of major international corporations; and hundreds of conservationists have participated in the congress.[citation needed] Since its inception, WILD has begun collecting and conducting case studies of places around the world that have, or are on track to achieve, at least half protection.