Nielsen Holdings
In March 2022, Nielsen announced that it had accepted a $16 billion offer from a group of private equity investors led by Elliott Investment Management subsidiary Evergreen Coast Capital Corp., and Brookfield Business Partners.With a presence in more than 100 countries and services covering more than 90% of the globe's GDP and population, Nielsen provides clients with data about what consumers watch (programming, advertising) on a global and local basis and how those choices intersect.According to SEC records, on February 26, 2015, Nielsen N.V., announced that its board of directors unanimously approved a proposal that resulted in a change in the company's legal domicile, from the Netherlands to the United Kingdom.[11] Barns joined Nielsen in 1997, and has held various roles in Europe, Asia, and North America leading major parts of the business.[citation needed] In September 2023, Karthik Rao was named CEO of Nielsen, succeeding David Kenny who became Executive Chairman.After substantial work to simplify the company over the last several years and divestment of NielsenIQ in 2021, Nielsen Holdings aligns its business into media audience measurement and analytics.This combination of data allowed the company to statistically estimate the number of Americans watching TV and the demographic breakdown of viewers.[19] In July 2008,[20] Nielsen released the first in a series of quarterly reports, detailing video and TV usage across the 'three screens' – Television, Internet and Mobile devices.On September 9, 2016,[22] Nielsen announced that it would retire its paper TV diaries by mid-2017 and provide all electronic measurement in its local television ratings.VNU combined the Nielsen properties with other research and data collection units including BASES, Claritas, HCI and Spectra.[28] In the same year, Nielsen acquired Telephia, which measures mobile media,[29] and Bilesim Medya, a Turkish advertising intelligence firm.[32] In June, Nielsen acquired Telephia, a provider of syndicated consumer research to the telecom and mobile media markets.[35] The same year, Nielsen made a strategic investment in NeuroFocus, a California firm applying neuroscience brainwave techniques for consumer research.[37][38] NM Incite had operations in 13 global markets, including: US, UK, Germany, Spain, Italy, Australia, New Zealand, China, Japan, India, Brazil, Canada and Korea.[40] In November, Nielsen acquired SocialGuide, a provider of social TV measurement, analytics and audience engagement solutions.[45] On January 22, 2015, Nielsen acquired Brandbank, specialized in the process of digitally collecting, managing and distributing FMCG product and brand image content for retail syndication across in-store, print promotional and e-commerce platforms.[46] On March 4, 2015, Nielsen announced the acquisition of Exelate, a provider of data and technology to facilitate the buying and selling of advertising across programmatic platforms.[47] On May 27, 2015, Nielsen acquired Innerscope Research, which specialized in consumer neuroscience using biometrics, eye tracking and facial coding.[4] On July 8, 2021, Nielsen acquired TVTY, a TV attribution provider and ad monitoring company based in Paris, France, for an undisclosed amount.
Nielsen Norman GroupTrade namePrivateTraded asArthur NielsenNew York CityDavid Kennyexecutive chairmanAudience measurementMedia researchOperating incomeNet incomeTotal assetsTotal equityElliott Investment ManagementSubsidiariesGracenoteNielsen AudioAGB Nielsen PhilippinesNielsen Media ResearchThe Demand InstituteNielsenIQAdvent InternationalNew York Stock ExchangeS&P 500Arthur C. Nielsen, Sr.market shareNetherlandsprivate equity firmsBrookfield Business PartnersadvertisingJames AttwoodGeneral Electrictelevision ratingsArthur C. NielsenAC Nielsen Companymarket researchradio stationsNielsen ratingspeople meterDun & Bradstreet CompanyAC NielsenWegenerSanomaThe Hollywood ReporterBillboardWPP GroupKohlberg Kravis RobertsThomas H. Lee PartnersBlackstone GroupCarlyle GroupHellman & FriedmanAlpInvest PartnersIncisive MediaNeuroFocuse5 Global Mediamanagement consultingMcKinsey & CompanyGermanyThe Conference BoardArbitronThe Harris Pollconsumer neurosciencebiometricsStamford, ConnecticutThe Carlyle GroupThe NPD GroupNielsen BookScanValence MediaNielsen Broadcast Data SystemsNielsen SoundScanpublishingconsumerHungarianFigyelőMiller Freeman, Inc.United News & MediaDavid L. CalhounVNU World DirectoriesApax PartnersCinven2017 FIFA Confederations Cup2018 FIFA World CupCouncil for Research ExcellenceU.S. Securities and Exchange CommissionABC NewsAssociated PressBroadcasting & CableChicagoNowThe New York TimesThe Wall Street JournalThe Daily TelegraphWayback MachineForbesPublishers WeeklyThe GuardianRTL NederlandNational Consumer PanelNielsen VideoScanWilliam E. Conway Jr.Daniel A. D'AnielloDavid RubensteinHarvey SchwartzAsiaSatManTech InternationalAllison TransmissionAlliance BootsBritaxMcDonald's China & HKNBTY(Nature's Bounty)TargusYashiliKinder MorganButterfieldBankUnitedConvatecHCR Manor CareHealthscopeMedical ParkGoodmanHD SupplyBooz Allen HamiltonFreescale SemiconductorLPL FinancialPanasasSS&C Technologies