[5][6] Produced on a budget of ₹18 crore (US$2.1 million),[7] The Dirty Picture was released worldwide on 2 December 2011 (the anniversary of Smitha's birth),[8] in Hindi, Telugu and Tamil versions.[10] In addition, the film has received high praise for portraying women as powerful, contributing something unique to a typically male-dominated society.She starts staying at a house located at a poor area near a single woman named Ratnamma who operates an eatery where Reshma works.The film fails at the box office inspite of being highly praised by critics, much to the dismay of the producer Selva Ganeshan, who later recalls Reshma's performance footage and includes that song in re-release at B and C centres.Silk slowly builds a name for herself in the industry with her erotic dance moves and goes on to do many more sexually charged films with Suryakanth, which catapults her into stardom.She gains many male fans who buy movie tickets only to enjoy her dances and, in a short time, becomes immensely rich and popular as a sex symbol.Hurt by his remarks, Silk delivers her award receiving speech in which she criticises the misogynistic double standards of the society which names & shames women acting in erotically charged films but not the men who produce, distribute, consume & spread those same material.By this time, Silk had also put on weight, losing her status as a sex symbol & begins to feel threatened by a younger aspiring actress, Shakeela.Having lost her fame and fortune Silk had accumulated so much debt (due to her addiction of placing bets on racing horses) that she was on the verge of homelessness.In her intoxicated state, she has several visions of her past, encounters Ratnamma's shop on the way and tries to hide from being seen by her out of shame, realising that she had come back to the same position (as an object of lust) as she was before her film career began.He rushes to her house and finds her lying in bed, dressed modestly in a red sari like a housewife (a role she had been denied in life), dead from a sleeping pill overdose, along with a suicide note written by her.[15] Kapoor has gone on record to add, "I would be surprised if I don't get unbelievable critical acclaim for The Dirty Picture and a national award for my actress, Vidya Balan.[14] Additionally, all actors, including Balan and Shah attended workshops for almost two months before filming began, to familiarise themselves with the body language of their characters.Apart from depicting the pomp of the Telugu/Tamil film industry, the screenplay takes up issues such as money management by actors, "their string of broken relationships", and the way they "led lonely lives and met with tragic ends".[18] For inspiration, instead of looking at South Indian films of the period, the team turned to the work of mainstream Bollywood directors like Manmohan Desai, Vijay Anand, Raj Kapoor, Feroz Khan and G.P.[18] After initial talks with actresses Kangana Ranaut[19] and Bipasha Basu[20] fell through, Vidya Balan was offered the lead role.[14] Regarding the criticism that Balan's character might evoke, Luthria clarified, "I wanted Vidya to know that what she's doing is not crass or crude but can be shown aesthetically in a sensual manner with a touch of class.[23] Next, Naseeruddin Shah was cast as an ageing South Indian superstar with "hideous wigs, dark glasses and painted-on mustaches".[24] Regarding his character, Ekta Kapoor stated, "This role requires him to play to the gallery, provoke claps, laughs, and whistles and I know he can pull it off because Naseer is the Shah of all actors."[36] As a part of the film promotion, actors Vidya Balan, Tusshar Kapoor and Emraan Hashmi made appearances on the popular TV show Bigg Boss aired on Colors on 26 November 2011.[37] On 27 November 2011, Balan and Hashmi made guest appearances on a special episode of the TV series Bade Achhe Lagte Hain.[45] It was initially banned by the Pakistan Central Board of Film Censors due to concerns over obscenity, though it was later cleared for release only a week after the Indian premiere.The Times of India gave 4 out of 5 stars, concluding that "The Dirty Picture is definitely not only your film for the week, but is a seminal work that will be studied in feminist discourses."[49] Dainik Bhaskar gave the film 3+1⁄2 stars out of 5, concluding, "Overall, a big thumbs up to The Dirty Picture, which is in its truest meaning, an entertainer."[50] Raja Sen from Rediff.com gave 3.5 out of 5 stars and said "The Dirty Picture forsakes much potential nuance in its urge to please crowds but is still far more engaging than most Bollywood produce.[66] 25 weeks after its release, The Dirty Picture continued to have a successful run in theaters; the film celebrated its silver jubilee at Relief Cinema in Ahmedabad, Gujarat.[69] Internationally, the film released in the UAE, UK, Canada, United States, Mauritius, Malaysia, Singapore, Kenya, Tanzania, Indonesia, South Africa, Australia, New Zealand, Fiji and Hong Kong.
Emraan Hashmi, Vidya Balan, Tusshar Kapoor promote The Dirty Picture at Mithibai College