[2] The company's products were intended for makeup professionals, but are sold directly to consumers worldwide.[4] Estée Lauder Inc. completed the acquisition in 1998,[5] and Frank Toskan sold his remaining shares shortly thereafter before leaving the company at the end of the same year.The MAC AIDS Fund was established in 1994 to support men, women, and children affected by HIV/AIDS globally by addressing the link between poverty and HIV/AIDS.MAC first changed the names of Juarez-related products and eventually pulled the line before distribution,[10] and instead set up a charity which raised over $3 million in two years.[20] On August 24, 2017, MAC Cosmetics announced that a collection involved with the estate of late singer Aaliyah will be made available in the summer of 2018.[23] In March 2022, MAC Cosmetics released their new spring Wild Cherry Collection and launched it for Japanese consumers.