Beulah (radio and TV series)

After Hurt died of a heart attack in 1946, he was replaced by another white actor, Bob Corley, and the series was retitled The Beulah Show, which ran on ABC as a sustaining program from February 24 to August 20, 1947.She earned $1,000 a week for the first season, doubled the ratings of the original series and pleased the NAACP which was elated to see a historic first: a black woman as the star of a network radio program.Other characters included Beulah's boyfriend Bill Jackson, a handyman who is constantly proposing marriage, and Oriole, a befuddled maid for the family next door.[4] When production moved to Hollywood, Hattie McDaniel, star of radio's Beulah, was cast in the title role in Summer 1951,[4] but only filmed six shows before falling ill. She was replaced by Louise Beavers later in 1951.Ruby Dandridge, who had played Mrs. Kelso in Cabin in the Sky and the voice of Oriole on the radio version of Beulah, replaced McQueen when the entire television cast was overhauled upon the arrival of Hattie McDaniel.He was succeeded in the role by Casablanca pianist Dooley Wilson, until Ernest Whitman followed radio co-stars McDaniel and Dandridge to TV in April 1952.
This ad depicts a turning point in media history on November 24, 1947, the first instance of an African American woman starring in a network radio program, with ad copy noting that she is "queen of the kitchen" and "manages a household".
sitcomCBS RadioABC TelevisionAfrican-Americanlaugh trackAfrican AmericanMarlin HurtHattie McDanielLillian RandolphAmanda RandolphKen NilesMarvin MillerJohnny JacobsDonald QuinnPhil LeslieSol SaksSherwood SchwartzArthur JulianHal KanterHoward LeedsFibber McGee and Mollysustaining programProcter & GambleGeneral FoodsGeneral MotorsMurineserialsEthel WatersLouise BeaversDooley WilsonErnest WhitmanButterfly McQueenRuby DandridgeRoland Reed ProductionsBiograph Studiosthe BronxBroadwayGone With the WindCabin in the SkyUncle TomCasablancaRichard L. BareAbby BerlinAmos 'n' AndystereotypicalAunt JemimaMary Jane CroftAnnouncerDorothy DandridgeVivian DandridgeRoy GlennJess KirkpatrickNicodemus StewartLeslie UggamsJane FrazeeStuffy SingerDarkie ToothpasteCoon Chicken InnLeave It to BeaverBogle, Donald